Tag Archive: strategic planning and communication

Apr 24 2013

Strategic Planning: What To Do When Crises Hits

Strategic Planning: What To Do When Crises Hits “There’s just no sense in detailed planning because today’s world moves much too fast.” I hear versions of this mantra more and more lately. Granted, there’s a grain of truth here; the world is moving very fast. That doesn’t mean you shouldn’t plan. Most of …

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Apr 17 2013

The Most Important Parts of Strategic Planning

The Most Important Parts of Strategic Planning As I refined the strategic planning model I use today, I winnowed out steps I found so long and cumbersome that they detracted from actually completing a plan which organizations really need. So, everything that’s left is critical to accomplishing a strategic plan. But, there are …

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Apr 10 2013

How Leaders Should Use A Strategic Plan

How Leaders Should Use A Strategic Plan To understand how leadership should use the strategic plan, let’s look at a few things the plan is not. A strategic plan is not a marketing plan. It is the foundation for a marketing plan. How can you create a marketing plan if you don’t know …

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Apr 03 2013

Why Leaders Need Strategic Plans

Why Leaders Need Strategic Plans Should you have a strategic plan? Unless you are leading a large organization, you may be thinking you don’t need a strategic plan, or that such planning is not your responsibility. Think again! If you are responsible for any part of an organization, you should create a strategic …

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Feb 04 2010

Leadership Responsibility: Who’s Writing the Mission Statement

Recently, I read a short letter in a major business magazine which stated that mission statements need to be written by the people who have to follow them. I was in an organization once which subscribed to that theory and I can say that the only good that came from the effort was …

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Jan 29 2010

A Good Plan Well Executed

I like to ask people if they know their company’s mission. Some give a somewhat decent rendition of what they think is the mission statement, some just say they don’t know, some mutter some platitude about customer service, and a few look at me like I was from Mars. For some reason I’m …

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