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Jan 01 2014

The GI Generation: Why They Still Matter

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Many from the GI Generation are now gone and their numbers continue to decline at an accelerating rate. So why should we still discuss the GI Generation?

Simply because it’s critical to understand the impact they’ve had on the generations that follow. Besides there are still some in positions of power and they still control a lot of wealth.

This generation, born between 1900 and 1927, is unique in that they are the only generation to have a single event that was experienced by everyone in the generation – the great depression. No one escaped at least some impact of that event. What makes the GI Generation even more unique is that they also lived through a period of time in the mid to late 1920s that was arguably the most prosperous in history, so they literally went from boom to bust.

Along with World War II, those experiences shaped them more than any other generation and have been significant in the two generations to follow.

The GI Generation’s approach to the workplace was to build and succeed. They tend to be thrifty in personal finances and have always had an eye towards ensuring something like the depression would not happen again.

Next week we’ll talk about the Silent Generation and how they’re significant in ways you may not have realized.