Jun 01 2011
Podcast: Play in new window | Download (Duration: 3:36 — 3.3MB)
Is your strategic plan really a strategic plan? Many of the plans I see are really marketing plans in disguise. Now, before all you marketing whizzes jump me let me say that a marketing plan is important for any business. In fact, it is a critical step to success. But, it must be based on something else; a solid foundation that clearly explains three critical questions.
Feb 01 2011
Podcast: Play in new window | Download (Duration: 4:04 — 3.7MB)
What’s your company’s strategy? Is there someone in charge of that? If so, who? There’s often a disconnect between real strategy and what many leaders think is strategy. I’ve seen too many senior leaders who seem to think strategy is something like a marketing plan. To be truly successful, leaders must see strategy for what it is; the overarching plan for success.
Jan 11 2011
Send to Kindle“Be Careful!” Those words jumped out from a bumper sticker on the car I was passing. We were on the interstate, traveling at interstate speeds when I saw the bumper sticker. Of course I immediately wanted to know what I should be careful of, what danger I should avoid. Alas, the explanation, the …
Aug 17 2010
During my seminars on strategic planning, I mention that in most cases, strategic planning should be a revolving 1-year process. That means that every year the senior leadership should accomplish the planning process and adjust as necessary. The exception is organizations in which senior leaders find themselves in a position where emergency actions …
Mar 04 2010
Whether you’re new to a leadership role, or are moving to a new position, there are a few things that help make it easier. These 10 tips are time tested and proven, yet often ignored or forgotten. 1. Always have a plan – Know what you’re supposed to be doing. This might sound …
